What is Landing Page?
A Landing Page is any page in your website that a user could land on by clicking on a search engine result or a link to your website from somewhere else on the web.
This could be your home page or an important inner page that hosts product or service information.
It’s important that your web pages, especially those that “sell” for you, are not only optimized for the search engines but for the users as well.
SEO helps people find your site, LPO helps that traffic convert. LPO is also knows Conversion Rate Optimization (CRO). Our landing page optimization services include used, tried and true techniques and best practices that we have developed from our experiments and experience.
Benefits of Landing Page Optimization:
● Standalone landing pages convert 50% higher on average than regular web pages
● More segmentation and relevance equates to higher ad quality, ad rank, and conversions
● More ROI is extracted from existing marketing efforts
● Tests remove subjectivity of content and design decision making
Click here to connect with us to explore how we can help you in optimization of Landing Pages.
